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Reaching Your Audience

What options are available for reaching audiences on Disney+ and Hulu?

Disney Campaign Manager offers targeting by demographics, location, audience interests, device, and show genre.

Can I reach my audience by state, DMA, city, or ZIP code?

Yes, you can narrow down your audience by state, DMA (designated marketing area), city, ZIP code, or any combination of these.

Can I run Ads on specific shows?

While you cannot select specific shows, you can select genres which include multiple shows.

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